Tag Archives: Tostitos

Twitter Makes “All The Tostitos” a Championship Meme

Posted on January 11, 2011 by

Yesterday I ranted a bit about how Tostitos was missing out on a big opportunity by not engaging with fans on Twitter in advance of and during the Fiesta Bowl and the BCS National Championship game, which they sponsor. But silly … Continue reading →

Posted in College Football, Media and Marketing, Social Media, Sports, Twitter | Tagged , , , , , | 2 Comments

Sorry, Tostitos. Your #BCS Sponsorship Just Got Scooped

Posted on January 10, 2011 by

I woke up this morning to see something that made the social marketing geek in me giddy with excitement.The sports news arm of The Onion, everyone’s favorite mock news site, used their Twitter account, @OnionSports, to sponsor the trending topic #BCS … Continue reading →

Posted in College Football, Media and Marketing, Social Media, Sports, Twitter | Tagged , , , , , , , , | 1 Comment